Bridor, the French bake goods specialist, introduced two new vegan Vienesse Pastries 2023 under its Clean Label Bridor brand: vegan croissants (croissants vegans) and vegan pan au chocolate (pan au chocolat vegans).
“39% of consumers worldwide find the vegan claim appealing”
The new vegan products are described as crisp and light. They rival well-known classics thanks to an exclusive ingredient created exclusively for Bridor, high-quality margarine.
Master baker and pastry chef Jean-Luc Kasper explains, “After long years of development, we worked with our suppliers to select a margarine with very special properties: its melting point is similar to that of butter, which gives the dough an incomparable texture during lamination and, in addition, a taste that is very close to butter. A special selection of oils, such as coconut and rapeseed oil, makes this possible.”
This 100% vegan recipe is also dependent on other premium ingredients such as French Wheat Flour and a vegan-egg wash.
Veganism appeals
Louis Le Duff, founder of Groupe Le Duff, founded Bridor as a bakery-product manufacturing company in 1988. It is based in Brittany in France. In the UK, it is known as Bridor UK.
“39% of…
