Burger King was known as Insta-Burger King before it became famous. However, it is still not known as Burger King in Australia. You will be surprised to learn that, to date, they have a different name there! So, what is Burger King called in Australia?
Due to the trademark issue, Burger King is known as “Hungry Jack’s” in Australia. When Burger King was looking to expand into Australia, a local business was already named “Burger King.”
The Australian franchisee, owned by Jack Cowin, chose to use the name “Hungry Jack’s” for the Australian outlets to resolve the trademark conflict. Are you intrigued by this information? Well, many such Burger King facts will surprise you.
But for now, let’s first find out more about the new information you have just discovered. You will also find the answer to why a different name in Australia knows Burger King.
Why Was Burger King Named Hungry Jacks In Australia?
Burger King was called “Hungry Jack’s” in Australia due to the trademark issues. When Burger King tried to expand into Australia in the 1970s, there was already a food takeaway store in Adelaide, South Australia, called “Burger King.”
Thus, it faced trademark difficulties upon their arrival in the…